90s grunge but make it now? Enter, Niihai. The female-owned, London-based start-up is all about inspiring confidence and empowering women through its fashion-forward clothing line. If you’re into pushing your aesthetic, the brand’s out-of-the-box designs, interesting fabrics and playful details will fit in with your vibe. Expect bold crop tops, standout co-ords, oversized T-shirts, retro-inspired outerwear and matching accessories, all featured in our Niihai at ASOS edit – enjoy.